Fuji Grand Shopping Mall - Matsuyama

Matsuyama has some excellent shopping malls. One of them is the Fuji-Grand-Matsuyama. It is not as famous as Takashimaya but you'll see families going to this for more affordable attire, toys and home furnishings. The food court inside is quite excellent and there is a Mr. Donut shop on the ground floor which is great if you have kids who like donuts!
Fuji Grand Matsuyama

Potato sticks covered with honey. Quite good.

Hot dogs!

Sake store